From business entrepreneur to UX designer

I founded 2 small businesses in my early twenties, and quickly discovered my favorite part of running them was designing the websites. That passion coupled with my background in Sociology led me to UX design. For the past 2 years, I've been desinging enterprise-level membership portals and CRMs.
This is a professional headshot. Amanda is standing with her arms in from of her body. She's wearing a black sweater, gold earrings and a blue necklace. Her long brown hair is tied in a half bun at the top of her head. She's looking into the camera and smiling.
25+
Projects completed
7+
Industries I’ve worked with
94%
Client satisfaction rate

Recent experience

Freelance UX/UI Designer
Bringing digital dreams to reality for small businesses and non-profits.
July ’21 - Present
UX/UI Designer
End-to-end solo designer for 2 enterprise-level client-portals, complex admin tools and a custom CRM.
February ’24 - September ’25
Founder
Founder & designer of the herbal wellness e-commerce, Blooming Iris.
September ’20 - January '24

What I bring to the table

Intersectional
outlook

I bring an ethos grounded in diversity, disability, and accessibility studies. This lens shapes how I understand and advocate for users. I approach research with an awareness of the many social, cultural and systemic contexts people navigate, ensuring my designs reflect real-world complexity.

Mixed methods
research

With a BA in Sociology and experience as a qualitative and quantitative research assistant, I’m skilled at working with large volumes of participants and data. I’m proficient with tools like SPSS and bring a rigorous, evidence-based approach to synthesizing insights that meaningfully guide product strategy and design.

Somatic
perspective

My background in somatics deepens my ability to read what users communicate beyond words, using body language, nervous system cues and embodied responses. This perspective strengthens my user empathy and design for digital experiences that support how people truly feel.

Outside of work, you’ll find me in the garden, formulating organic skin-care or floating in the lake.
Young person with short blonde hair in a white sweater holding a coffee cup and smiling while sitting at a desk with a laptop.
Amanda tending to a campfire in front of a peaceful lake on a fall afternoon.

So, who am I?

I'm a herbalist, dance and student of somatics. Away from my desk, you can find me reading by the campfire, catching the sunset or spinning on a dancefloor. I spend my weekends tending to local plants and crafting organic skin care products.

Awards and recognition

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Awwwards - Site of the day
Magic
2022
FWA of the day
Rainbow
2022
CSS design awards
Mystic
2022
Awwwards - Site of the day
Cosmic
2021
FWA of the day
Magic
2021